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Mentalism & mental magic articles by S. J. Lea

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Listed below are the instant mentalism articles created by me, S. J. Lea.

Dai Vernon and the Trick that fooled Houdini
Harry Houdini had an open challenge to any magician - show him any magic trick three times in a row and he'd be able to say how it was done. In 1922 Dai Vernon took up the challenge and fooled Houdini.
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Who built the Moon?

The Moon is one 400th the size of the Sun
The Moon is 400 times closer to the Earth than the Sun
The Moon is rotating at a rate of 400km per Earth day

An unusual mathematical coincidence or a coded message from the people who built the Moon?

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The truth behind subliminal messages

The September 1957 edition of Printer's Ink reported the first study into subliminal advertising. 50,000 cinema-goers were exposed to the messages 'Eat popcorn' and 'Drink Coke' whilst they watched a film. The results were impressive – Coke sales up 18.1% and popcorn sales up by 57.7%. James MacDonald Vicary claimed to be able to insert advertisements directly into people's brains without them realizing what was happening - read about the truth behind this claim.
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Graphology a valid science (!?) and ethical concerns
The academic and scientific studies for and against Graphology (or handwriting analysis) as a legitimate science or art. And a discussion of the ethical use of graphology, faked graphology in particular, as a tool, or even subject matter, for mentalists and psychological entertainers.
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